Exploring sustainable approaches to ‘emergency’ film fundraising.
Read More
Over the past 9 years we have gathered data to test our hypothesis that a strong direct-response fundraising film to recruit regular donors at scale is channel-neutral. Here are our findings.
Read More
British Muslim are a large, generous and engaged audience and comprise an established market sector. When it comes to charitable giving, how can we approach this audience in an authentic, ethical, and effective way?
Read More
There have been quite a few updates in the video and digital world recently, and we have curated a collection of articles, focusing on the most relevant ones for digital fundraising.
Read More
With 2023 in full swing, many of us are planning for the year ahead. Here is some cherry-picked digital news to keep an eye on.
Read More
We picked up a few interesting reads to kickstart your 2023. Some looking back at the insights from 2022 and others focusing on the year ahead.
Read More
If everyone is watching Neflix (or Prime, Disney, Apple TV) is normal TV dead, or are people still watching broadcast (or linear) TV? And if they are, who exactly is watching it and how is advertising working for charities on TV at the moment?
Read More
We share with you Magpie, our digital update with the best blogs, newsletters and email updates, handpicked by us to help fundraisers improve their knowledge and understanding of charity digital fundraising.
Read More
DTV wanted to know whether QR codes could have an impact on DRTV fundraising too. This is what we learned.
Read More
To create campaigns for our clients we are used to filming worldwide. As you can imagine, we meet amazing people! Not just those who kindly share their stories, but local camera crews and fixers who make it all happen. Now, to meet the needs of our clients, and to provide work for our in-country friends and colleagues, we’ve created Muddy Tripods.
Read More
With changes to iOS and Facebook recently, we thought it would be useful to highlight these and offer some tips on what you need to do to minimise the impact to your fundraising.
Read More
Having barely been anywhere in two years, just a few weeks ago I travelled to Tanzania to film some of the truly transformative work funded by Smile Train. DTV aims to minimise our footprint wherever possible, so it was just me coming from the UK to meet up with camera crew and a stills photographer from the region.
Read More
As well as being a successful stand-alone fundraising strand, digital (and specifically social) is a wonderful playground. It presents some great opportunities, but there are also potential pitfalls to consider if you want to use digital to inform another channel, like DRTV. Just like any playground: swings and roundabouts. Sal Tejani, Head of Digital, takes a deeper look at testing different propositions and creative treatments for meaningful digital testing.
Read More
How do you raise money through a TV and digital campaign to combat a crime as sensitive and exploitative as digital sexual abuse? That was the challenge facing DTV’s Borie Han and her team in Seoul working with their client Amnesty International. Borie takes up the story…
Read More
Let’s be honest, you probably can’t help your supporters live longer, but you could help ensure their values will make a difference long into the future. Head of DTV Australia and New Zealand, Nicola Long, offers 10 steps to get you started with gift in wills (Legacy/Bequest) DRTV and digital.
Read More
You know what it takes to make a great legacy fundraising film, right? Inspiration, impact, powerful human stories, the highs and lows of emotion, despair and hope, the stuff of life…. wow, that can feel like quite a challenge. And yet, you’ll find all of that and more in this classic TV ad from Guinness!
Read More
Celebration, remembrance, awareness…there are many aspects to Pride. And today, in our fourth Pride blog we look at education. And we do so because open-minded curiosity and learning are vital if we are to create a world where there is space and acceptance for ALL marginalised groups. Over to DTV’s Grainne Creighton...
Read More
Back in the late 60s, did we even use the word ‘intersectionality’? Let us know if you know! Today, we recognise that no cause stands alone, and that in many areas ‘an attack on one of us is an attack on all of us’. Here DTV Producer and one of our D&I leaders, Tim Corbett-Winder, takes a look back at some progress in the UK and where we are now.
Read More
In our second Pride blog this month, we’re focussing on film. And specifically, a selection of LGBTQIA+ cinema from over the years, plus an introduction some inspiring people.
Read More
We’re proud of the diversity in our communities and in our teams all year round. Here we share a great overview, insights, history and facts about Pride written by our very own Giacamo Cisterno, who is part of the DTV London team.
Read More